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Biometric Screening – Robust Solutions to Restrict Criminals’ Access

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Since technological advancements, criminals are using various methods to take advantage of loopholes within businesses’ operations. This helps them exploit illicit benefits and leaves the company’s reputation compromised. Criminals use fake credentials, 2D/3D masks, deep fake, and photoshop to carry out their malicious activities. This way they easily bypass the inefficient biometric security and identity verification process and onboard legit platforms.

Therefore, businesses need to incorporate robust biometric recognition solutions to accurately verify customers. These AI-powered solutions identify clients by scanning distinct features that are impossible to replicate. For instance, facial features, voice patterns, iris/retina, DNA, fingerprint and liveness. The blog sheds light on the types of biometric screening and how they verify customers. 

Biometric User Authentication – Types of Identity Checks 

Biometrics are seen facing criticism and myths which are misleading the customers and businesses. However, in this digital world, everything evolves so are the biometric security systems. They are offering authentic checks that verify customers more accurately. Biometric screening solutions scan both biological and behavioural features to provide improved security and authenticity. The AI-powered solutions are reliable options for businesses for legitimate customer onboarding. Further details include:

Biological Traits

Biological traits are distinct human features that are impossible to replicate. These include fingerprints, DNA, facial features, and iris/retina. Most commonly these biometric recognition checks are used by the police and military to keep track of criminals and identify them even in crowds. However, other industries like travel, healthcare, and finance are also adopting these methods to verify entities before providing any assistance. 

  • Fingerprint Analysis

Fingerprint analysis is a very common type of biometric recognition these days. From law enforcement agencies to digital device manufacturers, all are using this technology to validate identities. The law enforcement and security agencies track offenders by recording their fingerprints and verifying their biometric passports. Whereas, the devices have a scanner which allows users to unlock them. This is more effective than the patterns and passwords. Similarly, businesses can use biometric verification for digital onboarding. Customers can scan in their fingerprints and make a purchase or log in to their online bank account. Also Read: Where are Samsung phones made

  • Facial Verification 

Facial verification is another emerging and readily accepted type of biometric screening because it streamlines the customer verification process. In this type of check, the system analyses and maps the unique facial features. The system further cross-match them within global databases. Facial recognition ensures that the end-user satisfies the identity claim.  

  • DNA

DNA refers to the distinct patterns in a human body. As per Shufti Pro News, criminals can replicate face features through 2D/3D masks but can not do this with the DNA and vein patterns. This type of biometric user authentication is commonly in use by enforcement agencies to identify offenders. 

  • Iris and Retina Scans 

Similar to DNA analysis, iris and retain scans are also becoming reliable. This is because, in this type of verification, the system scans the eye structure and vein patterns within them. These provide accuracy by scanning the complex patterns which are impossible to replicate. Moreover, the biometric ID verification verifies customers’ iris/retina even if they are wearing sunglasses or not looking at one point. 

Behavioural Features

Behavioural features refer to the traits that the biometric security system uses majorly for predicting behaviour. For instance, liveness detection, handwriting, voice recognition, gestures, and signature dynamics. Where biological traits provide analyses of customers’ identities, behavioural checks ensure that the user is present in the real world. 

  • Voice Recognition

Voice recognition falls under behavioural biometric recognition. It identifies customers by analyzing their voices and patterns the vocal cord creates. Again these are very hard to replicate. If criminals are using voice changer software, accurate biometric analysis in place will identify them anyhow. 

  • Signature Analysis

This type of biometric identity check further involves two types – signature verification and handwriting detection. During the process, the system analyzes how the customer holds the pen, the movement of their hands, and the patterns they form. Biometric security provides an additional layer to the verification process. 

  • Liveness Detection

Liveness detection is another type of biometric check that ensures the customer is present in the real world. Criminals often use pre-recorded video to bypass this check, however, the AI-powered biometric user authentication solutions identify them in no time. The system analyzes body movements, surroundings, objects, colours, and noises. Shufti Pro Funding indicates This way the businesses can be sure that they are onboarding legit customers and not some imposter. 

In a Nutshell

Biometric recognition solutions are gradually becoming an integral part of everyday lives. Keeping in view the criminal attempts and methods they are using, businesses need more effective solutions. The AI-powered biometric screening provides accuracy to the verification process by analyzing both behavioural and biological traits. These ensure legit customer onboarding as criminals can not replicate the distinct human features. Therefore, businesses should employ biometric security solutions to keep criminals restricted at the bay.

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ID Document Verification as a Response to the Digital Challenges

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Our civilization and the planet we live in are developing at an ever-increasing rate. People should alter their habits and behaviours to adapt and stay practical when quick changes emerge around them. One must move quickly just to maintain one’s position; those who resist the new are destined to lag behind and become overwhelmed by novelty. Identity theft is covering the world with darkness. Document verification is the solution.

The 21st century offers many advantages, no doubt. The world is more practical than ever thanks to enormous technology breakthroughs. It seems unlikely that anyone could have foreseen our lives being as digitised as they are now.

In the past, only basic services could be ordered online or over the phone, such as food delivery, meeting scheduling, restaurant reservations, etc. Certain services could not be delivered in a digital environment for security reasons without a trustworthy means of document verification. Even that has changed now. Citizens can open bank accounts, ask for loans, or get insurance remotely, among other things.

But many of the problems with document verification continue. When certain difficulties are overcome, new issues arise that must be addressed separately. Now let’s talk about the current situation and what can be done to address the challenges of our digital environment with regard to document verification.

There is a Demand for Digital

The world has changed from what it once was. The speed of life today is significantly faster than it used to be. The most valuable asset in an era of abundance and a fast-paced, competitive atmosphere is time, which cannot be sold or traded. Despite the fact that we are more pragmatic than ever, time saved is time invested in something else. Certain businesses put tremendous pressure on others to follow by completing tasks and providing services more swiftly.

Long lines had been replaced with scheduled appointments, but as remote services entered the market, both clients who valued their time and businesses looking to save expenses associated with customer support found the new status quo inadequate.

As a result, the majority of businesses are now able to offer their clients the option of receiving services in the convenience of their own homes.

As is always the case, the supply followed the demand. Although many organisations pushed employees to use technology, many felt more at ease conducting business in person. The global dissemination of COVID-19 had altered the scenario. Time became a secondary concern after safety. Schools, colleges, banks, government agencies, and in some circumstances even hospitals have started to function remotely. Once again, the world has changed, and it is doubtful at best whether things will ever be the same again.

Businesses that don’t shift to accommodate this transition are generally doomed to failure; nevertheless, those that do prosper include the banking sector, particularly fintech. Businesses that don’t shift to accommodate this transition are generally doomed to failure; nevertheless, those that do prosper include the banking sector, particularly fintech.

Identity Theft

Even without remote services, identity theft existed. The approach was riskier for the fraudsters, though, and it frequently dissuaded a sizable proportion of them.

However, the modern world’s digitization creates the conditions for fraud to be as pervasive as it is. Criminals profit from gaps in the procedures, particularly those involving document authentication. The black market has made it simple to obtain stolen personal information, such as someone’s name, address, social security number, and bank account number. On the dark web, Social Security Numbers (SSNs) may be purchased for as low as $1!

According to Proofpoint, 33 percent of U.S. people have had their identities stolen at least once. Identity theft is most common in the U.S.

Artificial Identities

The creation of new, synthetic identities using actual and fraudulent personal data is another trend in the criminal world. Then, fraudsters utilise these false identities to establish a solid and credible credit history. They finally maximum all of the credits after months or even years, at which point they permanently vanish, leaving the banking industries running after phantoms.

Everyone is harmed

The losses from fraud are enormous. Business Fraud Prevention (BFP) estimates that private organisations, including small businesses, suffer a median loss of $164,000 annually in the U.S. as a result of fraudulent operations, with the absence of internal controls playing a major role in this loss. In other words, if businesses take the required actions, the losses can be avoided.

Those that suffer are not only businesses. Due to compromised credit history, those whose identities or personal information have been stolen may later have trouble getting credit. Children are typically the victims of identity theft since, per a new study, they are 51 times more prone than adults to do so. They may not discover the stolen personal information till they are adults.

It does not speak highly of the businesses either; after all, why would want to do business with a firm that is careless in failing to shield potential customers from identity fraud?

Verifying documents is essential for success.

Despite how dire things appear, there is a fix for these issues. If an effective and trustworthy identity verification mechanism is implemented, the majority of identity and other frauds can be avoided. In an ideal world, every business would work to put these protections in place, both for their own security and to lessen global corruption. The goal should be to stay ahead of the curve; following the law and the rules are not enough.

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Expand Your Multi-Service Business in Different Country With Gojek Clone App

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gojek clone

Expanding business with the Gojek Clone app just became easy! Entrepreneurs only need to purchase the app, get it white-labeled, and launch it on different platforms like Android and iOS app stores. That is how effortlessly you can establish a multi-billion dollar company and expand in various countries. 

To help you understand how you can expand with this on-demand multi-service app, we have compiled a small guide for you! Take a walk through this guide. 

Expanding to Other Countries with the Gojek Clone App 

What do you need to expand in other countries? You need to build an app that elevates the user experience. To ensure that customers will love the app, take the demo app trial. Until and unless you enjoy the experience, it will be difficult to affirm that the customers will love the app! 

Remember, don’t invest in Gojek Clone app trials! They should be FREE! 

1. Integrate preferred languages and currencies 

Every country has a different language and currency. The first step to expanding the business is integrating the languages and banknotes of the countries you have set the expansion plan. For example, you are a USA-based company. Now, you are planning to expand to 5 different countries: 

  • Thailand 
  • Singapore
  • Turkey 
  • Brazil 
  • Dubai

Therefore, you have to integrate the languages and currencies of these countries into the multi-service app. Customers in these countries can now easily browse through your app and book the services accordingly, hassle-free! 

2. Integrate the local payment gateway 

Another way to easily transit into other countries’ ecosystems; you need to ensure that the platform integrates local payment gateways. Let’s take the example of the above-stated countries. 

  • Thailand: Omise Payment Gateway 
  • Singapore: Omise Payment Gateway 
  • Turkey: Iyzico Payment Gateway 
  • Brazil: Zoop Payment Gateway 
  • Dubai: Payfort Payment Gateway

3. Measure the app desirability in other countries 

What would be the point of expansion when customers don’t wish to use your app? Assure that your Gojek Clone app has something distinctive and unique to offer. To create something that will trigger the customers and attract them, 

  • Brainstorm unique ideas 
  • Examine and study what customers want 
  • Look at the competitors 

4. Make your app bug-free  

Performance issues can disturb your business! Therefore, you must avoid any kind of bugs and problems in the app. If your app keeps crashing, users may decide to uninstall your app. Moreover, if that keeps happening it will completely shatter your brand image. All that will lead to creating a negative impact and probably thousands of poor reviews and ratings on the app! 

Here are a few points that you should do to avoid any trouble: 

  • Minimize the notifications.
  • Ensure that the app doesn’t use excessive CPU. 
  • Work on security and privacy concerns. 

5. Focus on a few markets first 

Expanding the business internationally is exciting. It can bring you abundant profits and success. However, the wisest thing to do is focus on a few foreign markets before covering the entire globe. 

Study the market for your Gojek Clone app before moving further with expansions. Choose the countries where your business could gain considerable success! 

Another sure-shot way to ensure that your expansion will be smooth sailing is – MARKETING! Remember, a well-optimized app can never attract the customer on its own until you market it. Use social media marketing, SEO, and other online advertising ways to create a marketing plan that is suitable for your business. 

How to Ensure That the On-demand App Solution Is Genuine? 

The question is very important. As an entrepreneur, you should always look for authentic sources for your business requirements. Here, let’s talk about selecting the right on-demand app solution before expanding your business. 

  • The app that you’re purchasing must have a lifetime licensed source code. 
  • The solution has to be sourced from a white-labeling firm that has already launched 1200+ apps. 
  • The firm must showcase the video testimonials of its clients on the website and other social media channels. 
  • Ask about the technology stack used by the white-labeling firm. Ensure that every technology is the latest in the market!

Conclusion: 

Boosting sales and revenue, at the same time, requires you to expand the business and invest, initially! Therefore, for an easy transition to other economies, invest in the Gojek Clone app. This on-demand multi-service app is an excellent solution for entrepreneurs who want to succeed and earn more money.

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Optimize Your Customer Service With QR Code Solution

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QR Code Solution

Quick Response (QR) Codes can be seen everywhere now!  The marketers or businesses are connecting with their customers with this matrix bar-code. The statistics reveal that the number of users of scanning QR code solutions will grow to 99.5 million from 83.4 million by 2025. These figures clear out that its limit is not to ads or payments. However, almost every sector can leverage this contact-less technology to enhance customer service. This article aims to give you a brief on how embedding QR codes is a beneficial deal for your business. Without any further ado, let’s find out!

Why is using a QR code solution essential?

A QR code is a square-shaped small bar code that you can notice in banks, restaurants, malls or shop windows. Their usage is in advertisements, packaging, menu, check-ins, processing payments, etc. The QR code generator gives access to quickly scan the online content. 

Many stores or banks use QR codes to handle long queues.  Because of technological advancement, a virtual queue management system has come into existence. Many reliable queuing solutions allow their customers to check in from the QR codes to the premises by filling in the mandatory information. However, doing so does not consume more time than the customers spend waiting for their turn. But, using it, the process accelerates, business tasks are completed in less time and the service quality improves. Additionally, it boosts staff productivity, and therefore, the business value. 

Tips on how QR codes can enhance customer experience

Encourage customer re-visits

The multimedia response triggers when the QR activates. A funnel is created for customers’ convenience with content. Hence, this process encourages a shopping experience, providing customers with unique incentives to do similar things with you again in the future.

However, if the marketers can make customers revisit again to purchase, then, there are chances that they will proceed to purchase from them. Positively, you are not required to make an additional investment when it comes to marketing. Easily, with the right usage of QR codes, the customers can be converted. 

Offline and Online World Channeling

Even if the technology has shown its impact on every business, but, printing has not gone out.  If you will ask us, it shouldn’t be. The reason is only that it converts the events and stores aesthetic and lively. While the printing ads are more purposeful and interactive with digitized solutions. Some industries or retail stores have implemented a QR code queue system for customers’ convenience. Visiting the offline store seamlessly scans QR codes from invoices, posters, banners, hoardings, and entry tickets and can enjoy offers, and loyalty programs, check the complete online collection, or sign up for a warranty.

Easy and Quick Customer Details

Customer Queue data

As we all know that there is an extensive percentage of mobile phone users, and getting their details is easy with a QR code generator. It enables businesses to get a hold of the information in the smartest possible way. Despite the medium of marketing, the mobile phone users after scanning the QR codes on digital marketing collateral or print. In the same vein, communication can be carried out effectively for productive marketing campaigns. 

Reinforcing customer’s and retailers’ relationship

In addition to the important communication, the QR code solution holds the details that enhance awareness and trust, and simplify the purchasing process. Considering an example of the coffee and food industries. They use the video QR solutions to share the cooking methods. Additionally, the customers use these bar codes to notify the authenticity and origin of the used elements. Also, the fashion industry uses it to spread the word about work practices and labor tasks to establish enduring relationships with customers. Many say that these types of relationships lead to improvement in customer loyalty and a higher retention rate. 

Cultivate Re-marketing 

We already have mentioned that mobile phones have become an important part of everyone’s life. It enhances customers’ purchasing experience and helps to discover, search and buy retail items. These days, several mobile phones have integrated QR code scanners. Consequently, it eliminates the need for a third-party application for scanning QR codes. As many searches start with smartphones, QR codes offer two-way communication. Using it, the marketers can find out details of buying behavior and they can re-market the customer outside the store experience. 

Moreover, the solution enables retailers to check the growth in advertising costs. That implies QR codes provide technology-oriented marketers with a medium for re-targeting on Facebook and Google. Assuredly, the retargeted customers can communicate on social media regarding online ads more than those users who never came to your store.

Reduces marketing Cost

The conventional methods that marketers present to promote products or for special offers are email and SMS. Undoubtedly, these cost more than simply scanning QR codes on receipts, posters or products. Additionally, it encourages interaction and tracks down online and usage behavior. Collectively, all these efforts result in a higher conversion rate. The retailers can make personalized posters from the beautifully designed templates and include QR codes for more customer interaction. 

Real-time interaction

In the period of extreme communication, the competitive benefit is the first to know, acknowledge, or benefit from an offer, product, message, etc. Collections for limited-time discounts, unique editions, or just for members are more attractive and successful due to fewer users and special availability. In these scenarios, the best solution is to get the desired thing in real-time.

In addition, the provider of QR code solutions even supports retailers to create interest and excitement for a successful campaign for a collection, product, brand, etc. The profitable thing is to trace the QR code scans for knowing the efficiency of every scan.

Concluding Remarks

There is no one business that has not opted for a QR code solution to reap its benefits. The article justified the statement that it is here to stay for long.  From improving customer experience to quick completion of the process, eliminating waiting queues, and higher productivity, it gives you much! 

Have you not implemented it yet in your business? Do it now! Benefits are assured! 

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